Advocacy is incredibly important to the vaping industry. Without consumer and professional advocates, vaping might not even exist today. With federal and state legislation becoming reality, advocacy is more important than ever. As a consumer, the single most helpful thing you can do is to go to and follow their calls to action and take their advice. The Consumer Advocates for Smoking Alternatives Association makes it easy for everyone to get involved. Beyond that, make it a point to contact your representatives on a regular basis, and tell everyone you know to do the same. Keep up with, and gain some familiarity with some industry advocates such as SFATA and the AVA. These groups, many of which are largely comprised of consumers just like you, are the reason vaping still thrives today, and the only chance that vaping will survive well into the future. It’s up to you to do your part to protect this industry and your right to choose vaping as an alternative.


The Consumer Advocates for Smoke-free Alternatives Association (CASAA) is a non-profit 501(c)(4) organization with an all-volunteer board and a grassroots membership of more than two hundred thousand individuals from all walks of life, and we are growing daily.  We are a consumer organization, not a trade association.  We are dedicated to ensuring the availability of reduced harm alternatives to smoking and to providing smokers and non-smokers alike with honest information about those alternatives so that they can make informed choices.

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The American Vaping Association is a nonprofit organization that advocates for policies that encourage the growth and sustainability of small- and medium-sized businesses in the rapidly growing vaping and electronic cigarette industry. The AVA was founded by Gregory Conley, a consumer and industry advocate with a long track record of advocating for vapor products dating back to 2010.  

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Following the launch of NOTBlowingSmoke , we were surprised at the magnitude of support from both from industry leaders and consumers. To say that the success of the initial campaign was overwhelming is an understatement! In fact, support for this project gave way to demand for a platform that seamlessly integrates the spirit of continued education, public awareness and visibility for the ongoing challenges faced at state and municipal levels for industry stakeholders and consumers.

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The Smoke Free Alternatives Trade Association represents a wide cross section of the “Smoke- Free” or vapor products, industry including distributors, manufacturers, retailers and consumers of Personal Electronic Vaporizing Units such as electronic cigarettes and the liquid solutions they contain.  The vapor products industry is the embodiment of the American Dream; built by entrepreneurs and visionaries, this industry has grown organically and become a vibrant mutli-billion dollar industry that is constantly innovating the creating.

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